Collar City’s 2010 Catalog Contest!

Nippertown favorites Collar City Records is giving away all of its upcoming 2010 releases to two lucky contest winners. The Troy-based record label – which was featured in Tom Keyser’s front page story in The Times Union on Sunday – expects to release at least six albums over the course of the next eleven months – with a few more potential releases, as well.

To enter the contest, just subscribe to the new Collar City Records email newsletter before Tuesday, March 2. This newsletter provides advance info regarding all releases, in addition to exclusive mp3s (available to members only) and the opportunity to purchase any of the upcoming releases before they go on sale to the general public. No additional advance publicity will accompany the releases.

“We are trying something different this year,” says Matthew Loiacono, music director of Collar City Records. “After spending a bunch of time on the ‘run up’ to an album in the past, we’re going to try to surprise and delight folks with our new releases this year. Gone is the two-month warn-and-wait period. Say hello to the drop-and-deliver era,” Loiacono says.

Loiacono is keeping specific about the release under wraps, but he promises that the first few releases of the year will arrive between March and April – featuring Coller City mainstays, as well as artists that are new to the label’s roster. No word on whether Matthew Carefully – Loiacono’s newly adopted performance moniker – is among them.

NOTE: Matthew Carefully will be playing a free show at The Linda in Albany at 7pm Thursday for this month’s CRUMBS Nite Out.

Want to sign up for the contest and find out what’s going on? Sure you do! Just go here.

NOTE: This contest is not sponsored by Nippertown.com. We’re just telling you about it ’cause we love the music.